Much discussion about "giving away" services and time. I don't know any profession as a group more generous about this than tax preparers.
Typical: Phone rings, guy says, "I know you're busy but can you just answer a simple question?" "My brother-in-law [by the way, not your client] wants to put his farm equipment in a separate rental-type LLC - do you think he should do this?"
The above question is obviously not simple, but even if it is, it becomes very convenient to just answer over the phone and get on with your schedule and not bother to make sure that this amount of time gets billed out. Fifteen minutes isn't worth the trouble, but how many of these calls do you receive over the course of the year? I'm a small-time practitioner, and I must receive 100 calls a year.
Typical: You sit down in the evening to your computer, anxious to do some research and accounting on a decedent's estate you've promised by the end of the week. On your computer are 20 e-mails. By the time you throw out the spam and personals, there are some 4-5 of these e-mails from customers that you feel compelled to answer. By the time you've finished, it's not 6:00 P.M. anymore, but 8:00 P.M. Will this time get billed out?
Typical: I have an off-season exercise that I call "file maintenance." I recalculate the next years' depreciation on existing assets, update customers' contact information, create templates with new draft tax forms, rotate files and observe record retention, quality control procedures, etc. I'm sure ALL of you do these same things in some fashion. Of course, this is not direct billable time, but for my 150 customers, this may take me some 30 hours or more. Is your billable rate high enough to absorb all these additional duties that the customer doesn't realize you spend?
Typical: I will spend 32 hours in CPE seminars this year, and that doesn't include driving and travel expense. This isn't billable directly, but does your billable rate absorb this?
Speaking for myself, I have done a poor job of being fair to myself on all of the situations mentioned above.
Ask anyone who has worked in a lawyers' office. Part of managing the firm is to emphasize "billable time" and this includes time spent by the receptionist at the copy machine. We all hear about these billing practices when we hear "lawyer jokes" but fact of the matter, this is really essential to the economics of running a legal firm.
We can only ask and answer these questions ourselves. How are we doing??
Typical: Phone rings, guy says, "I know you're busy but can you just answer a simple question?" "My brother-in-law [by the way, not your client] wants to put his farm equipment in a separate rental-type LLC - do you think he should do this?"
The above question is obviously not simple, but even if it is, it becomes very convenient to just answer over the phone and get on with your schedule and not bother to make sure that this amount of time gets billed out. Fifteen minutes isn't worth the trouble, but how many of these calls do you receive over the course of the year? I'm a small-time practitioner, and I must receive 100 calls a year.
Typical: You sit down in the evening to your computer, anxious to do some research and accounting on a decedent's estate you've promised by the end of the week. On your computer are 20 e-mails. By the time you throw out the spam and personals, there are some 4-5 of these e-mails from customers that you feel compelled to answer. By the time you've finished, it's not 6:00 P.M. anymore, but 8:00 P.M. Will this time get billed out?
Typical: I have an off-season exercise that I call "file maintenance." I recalculate the next years' depreciation on existing assets, update customers' contact information, create templates with new draft tax forms, rotate files and observe record retention, quality control procedures, etc. I'm sure ALL of you do these same things in some fashion. Of course, this is not direct billable time, but for my 150 customers, this may take me some 30 hours or more. Is your billable rate high enough to absorb all these additional duties that the customer doesn't realize you spend?
Typical: I will spend 32 hours in CPE seminars this year, and that doesn't include driving and travel expense. This isn't billable directly, but does your billable rate absorb this?
Speaking for myself, I have done a poor job of being fair to myself on all of the situations mentioned above.
Ask anyone who has worked in a lawyers' office. Part of managing the firm is to emphasize "billable time" and this includes time spent by the receptionist at the copy machine. We all hear about these billing practices when we hear "lawyer jokes" but fact of the matter, this is really essential to the economics of running a legal firm.
We can only ask and answer these questions ourselves. How are we doing??
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